🎓 PERFORMANCE MARKETING COURSE
🎓 PERFORMANCE MARKETING COURSE
📅 Duration: 3 Months
💼 100% Placement Support
🚀 Learn Google Ads + Meta Ads + Lead Generation
🚀 Course Overview
The Performance Marketing Course is designed to help you master paid advertising and data-driven marketing strategies.
This course focuses on Google Ads, Facebook & Instagram Ads, lead generation, and conversion optimization, making you job-ready for high-demand roles in digital marketing.
You will learn how to run profitable ad campaigns, generate leads, and scale businesses using paid media.
📚 Course Curriculum
🔹 Module 1: Introduction to Performance Marketing
- Basics of Digital Advertising
- Performance Marketing Overview
- Marketing Funnel & Customer Journey
- Key Metrics: CTR, CPC, CPA, ROAS
🔹 Module 2: Google Ads Mastery
- Google Ads Account Setup
- Campaign Structure
- Search Ads
- Display Ads
- YouTube Ads
- Keyword Research & Targeting
- Ad Copywriting
🔹 Module 3: Meta Ads (Facebook & Instagram)
- Meta Ads Manager Setup
- Campaign Objectives
- Audience Targeting
- Creative Strategy
- Lead Generation Ads
- Retargeting
🔹 Module 4: Conversion Tracking & Analytics
- Google Tag Manager
- Pixel Setup (Meta Pixel)
- Conversion Tracking
- Funnel Tracking
- Google Analytics Basics
🔹 Module 5: Landing Page & CRO
- Landing Page Structure
- CTA Optimization
- Conversion Rate Optimization (CRO)
- A/B Testing
🔹 Module 6: Advanced Strategies & Scaling
- Retargeting Strategies
- Funnel Building
- Budget Optimization
- Scaling Winning Campaigns
- Automation Tools
💻 Practical Training Includes
✔ Live Ad Campaigns (Google & Meta)
✔ Lead Generation Projects
✔ Real Budget Campaign Execution
✔ Campaign Optimization Practice
✔ Case Studies
🎯 Who Can Join?
- Students (12th Pass / Graduate)
- Job Seekers
- Business Owners
- Freelancers
- Digital Marketers
💼 Career Opportunities
After completing this course, you can work as:
- Performance Marketer
- Google Ads Specialist
- Meta Ads Expert
- PPC Executive
- Digital Marketing Executive
- Freelancer / Consultant
📢 Placement Assistance
✔ 100% Placement Support
✔ Interview Preparation
✔ Resume Building
✔ Job Assistance
📌 Placement Conditions
- Minimum 75% Attendance Required
- Final Assessment Passing Mandatory
- Practical Training Completion Required
💰 Expected Salary
₹15,000 – ₹45,000 per month
(Depends on skills & performance)
⭐ Why Choose This Course?
✔ Hands-on Practical Training
✔ Industry-Level Campaigns
✔ High-Income Skill
✔ Real Ad Budget Practice
✔ Job-Oriented Training